GAP Inc - Gap Inc emphasises the connection between safe, healthy, and fair working conditions and happier, more productive, longer-term employees. Strategic philanthropy at Gap emphasises under-served youth and women, needy populations from among The Gap’s current and future customer and employee base. In a New York project called “This Way Ahead”, employees teach skills such as conflict resolution and communication to help poor people to locate jobs and build sustainable capacities to succeed, which in turn inspires and builds a sense of ownership among all those participating. Such values also inform similar projects The Gap runs for women in Africa. (See Human Rights Corporate Accountability Guide: From Law to Norms to Values)

General Electric - In its efforts to drive a culture of integrity, GE assigns responsibility for achieving that goal to individual business leaders. As one GE executive puts it , “a mere ‘code’ approach cannot possibly recognise the infinite variety of situations to be addressed; it confuses an external approach with the required internal approach that relies on responsible people charged with leadership”, GE’s plant managers are thus formally responsible for resolving environmental, health and safety issues in their operations; its consumer finance leaders are responsible for embedding legal and ethical requirements into their businesses; the sourcing executives in individual businesses are responsible for adhering to its ethical sourcing guidelines, and its mergers and acquisitions teams have the responsibility for conducting due diligence that identifies potential ethical landmines. Legal, Human Resources, and Finance develop integrity tools for the businesses, and through their close involvement in business strategic decisions, make sure that their voices are heard. (See Human Rights Corporate Accountability Guide: From Law to Norms to Values)